iGaming Times
    NewsiGT 25 IndexDirectoryRegulatory MapEventsLearningiGT 2025 LeadersiGT OracleAbout

    Stay Ahead of the Game

    Get the latest iGaming intelligence delivered to your inbox.

    iGaming Times

    The definitive source for iGaming industry intelligence, market data, and regulatory insights.

    Content

    • Latest News
    • Events
    • Learning Hub

    Resources

    • Directory
    • Regulatory Map
    • iGT 25 Index
    • iGT Leaders
    • iGT Oracle

    Company

    • About Us
    • Advertise
    • Contact
    • Careers

    Legal

    • Privacy Policy
    • Terms of Service
    • Cookie Policy

    © 2026 iGaming Times. All rights reserved.

    Market data provided for informational purposes only. Not financial advice.

    Important Data
    FAKE_KEY_DO_NOT_USEHONEYPOT_TRAP
    1. Home
    2. News
    3. General
    4. Tugi tark launches ai customer service sandbox for operators
    Back to News
    General
    North America

    Tugi Tark Launches AI Customer Service Sandbox for Operators

    Tugi Tark Launches AI Customer Service Sandbox for Operators - General iGaming news

    By testing an unlimited number of situations wherein players interact with AI agents, the sandbox allows operators to experience how conversations and

    IT

    iGaming Times

    Tuesday, 21 October 20253 min read

    By testing an unlimited number of situations wherein players interact with AI agents, the sandbox allows operators to experience how conversations and escalation flows would work if they implemented Tugi Tark as their customer service solution.

    Harpo Lilja, CEO of Tugi Tark, explains: “The sandbox is essentially a controlled environment we’ve created where operators can test the AI agent capabilities against their own needs. They can configure the sandbox to their specific casino policies and adjust the agent’s tone of voice  — which gives them a first-hand preview of how our AI agent can serve their players.

    A smiling man with medium-length brown hair sits in a studio, speaking into a microphone mounted on a stand. The background features wooden paneling and illuminated bottles.

    He continues: “One reason we built the sandbox is that we know from conversations with operators that people are still hesitant about whether AI solutions have reached a point in customer service where the impact is worth implementing – or if AI technology is still at a level where it risks alienating players due to poor quality. And people don’t want to commit if they don’t really know what they’re getting, which is often the case, as companies usually don’t provide enough testing to do so.

    What does the sandbox allow operators to do?

    Tugi Tark’s sandbox can mimic everything operators need to see how it actually works, including:

    • player frustrations
    • technical troubleshooting
    • KYC concerns, bonus requests
    • payment issues, and more.

    Casinos can manually add synthetic player data without integration, which showcases how well the AI agent can handle player inquiries when it has access to both policy documentation, player data, and gaming history.

    Tugi Tark’s hybrid AI model blends operational automation with human oversight, focused on compliance, emotional intelligence, empathy, service mindset, and player safety. And now, that’s available for operators to test fully using their own unique circumstances.

    The testing environment allows manual casino player profile inputs, such as name, account creation date, birthday, KYC status, account limits, player segment, available bonuses, transaction and game history, and a brand’s all policies.

    Using intuitive automation, the AI agent is contextually appropriate for each conversation – there are no drop-down menus or prompts, but rather, ‘natural’ language that mimics how humans communicate. For example, if users misspell, abbreviate, or use slang, the agent will understand, and if not, it will ask follow-up questions until it does.

    Another feature that was integrated for customer comfort is that if a player is a little vague, rather than return the classic AI chatbot “I didn’t understand your inquiry”, the agent can check all the KYC documentation, including status, player history, exact amounts and date, so it can ask intuitive follow-up questions and arrive at a solution more quickly and thoroughly.

    Screenshot of a conversation in a customer service chatbot interface, featuring an AI agent named Michael assisting a user named Johnny with a withdrawal issue at Tugi Casino.

    “With the sandbox up and running, any operator in dozens of languages and geos is able to test how Tugi Tark’s AI  agents will work, on their site, within their player base. That means without having to endure lengthy sales pitches or commit to a product, operators are able to test exactly what it’s like having our technology work for them,” concludes Lilja. “And the great thing is that the entire process has a setup time of 30 minutes.

    Comments

    Sign in to view and join the discussion

    Stay Informed

    Get the latest iGaming news delivered to your inbox.