DraftKings Captures 50% of Market as Massachusetts Posts $48m in July Betting Revenue

• Massachusetts generated taxable sports betting revenue of $48.0 million in July, a 16.5% increase year-on-year but down 22.7% from June due to a seasonal slowdown.
• Total sports betting handle for the month was $489.5 million, up 18.9% compared to the same month last year, demonstrating healthy underlying growth.
• Boston-based DraftKings continues to dominate its home state, accounting for over 50% of all online sports betting revenue with $24.3 million.
• FanDuel was the distant second with $12.3 million in revenue, while BetMGM and Fanatics Sportsbook were tied for third with $4.4 million each.
• The state’s three land-based casinos generated a further $99.5 million in gaming revenue, which was flat year-on-year.

Massachusetts’ sports betting market showed strong year-on-year growth in July, although the monthly figures reflected a predictable seasonal dip due to a quieter summer sports calendar. According to data from the Massachusetts Gaming Commission (MGC), taxable sports betting revenue for the month hit $48.0 million.

While this figure was down 22.7% from June, it represents a healthy 16.5% increase compared to July of last year. Total handle also showed strong annual growth, rising 18.9% to $489.5 million. This dual trend suggests a market that is maturing and settling into a typical seasonal rhythm while maintaining a robust long-term growth trajectory.

The DraftKings Dominance

The story of the Massachusetts market continues to be one of overwhelming dominance by its home-state operator. Boston-based DraftKings once again captured the lion’s share of the market, generating $24.3 million in revenue from $238.9 million in handle. Its revenue alone accounted for over 50% of the entire state’s online total.

The competitive landscape remains stratified, with FanDuel as the clear number two, posting $12.3 million in revenue from $121.6 million in wagers. BetMGM and Fanatics Sportsbook were in a distant tie for third place, both generating $4.4 million in revenue for the month.

Stable Performance from Land-Based Casinos

The state’s three land-based casinos delivered a stable performance in July, with combined gross gaming revenue reaching $99.5 million, which was flat compared to the same month last year.

Encore Boston Harbor led the market with $60.2 million in revenue, followed by MGM Springfield at $24.0 million and Plainridge Park Casino with $15.3 million (from slots only). In total, the state collected $38.1 million in taxes from casino and sports betting activities during the month.