Skip to content
iGaming Times

Independent industry intelligence in your inbox. Unsubscribe any time - every newsletter carries a one-click link.

Sovereign state
North America
ISO CA

Canada: gambling regulation and licensing

  • Online sports bettingRegulated
  • Online casinoRegulated
  • Horse race bettingRegulated
Regulator
Provincial and territorial regulators
Headline tax
Not yet verified
Licence required
Not yet verified
Last verified
30 Aug 2026

Summary

Canada has no single gambling regulator, and reading it as one national market is the most common mistake made about it. Section 207 of the Criminal Code makes a lottery scheme lawful only where it is conducted and managed by a province, so regulation sits with the provinces and territories and the answer to almost every question about Canada is province-specific. The federal change that mattered was Bill C-218, the Safe and Regulated Sports Betting Act, which received Royal Assent on 29 June 2021 and came into force on 27 August 2021. It amended section 207(4)(b) to let provinces offer betting on single sporting events, which had previously been prohibited. Horse racing remains federally governed. Only Ontario has opened to private operators, through the Alcohol and Gaming Commission of Ontario and iGaming Ontario, from April 2022. Elsewhere online gambling is offered by provincial Crown operators, so a licence in Ontario gives access to Ontario and nothing else.

Common pitfalls

An Ontario licence is not a Canadian licence. Every other province is a separate regime, and most are Crown monopolies.

Key facts

Regulator
Provincial and territorial regulators
Regulator type
Sub-national body
Headline tax
Not yet verified
Licence required
Not yet verified
Minimum age
Not yet verified
Tax base
Not yet verified
Capital
Ottawa
Currency
CAD
Official languages
English, French

Advertising

Advertising permitted
Yes
Affiliate rules
Affiliates are not separately licensed. In Ontario and Alberta only registered operators may be promoted; in monopoly provinces only the Crown operator may be promoted at all.
Celebrity and influencer rules
The position varies by province. Ontario prohibits athletes in igaming advertising except exclusively for responsible gambling messaging, and restricts celebrities and influencers likely to appeal to minors.
Penalties for breach
Enforcement is provincial. The AGCO in Ontario has issued monetary penalties for advertising and inducement breaches since the market opened in April 2022.

Restrictions

  • There is no national gambling advertising code. Section 207 of the Criminal Code permits gambling only where a province conducts and manages it, so advertising rules are set province by province.
  • Bill C-218 legalised single-event sports betting in 2021, which is what made a competitive provincial market possible in the first place.
  • Ontario and Alberta are the only provinces with competitive licensed markets, and Ontario sets the strictest advertising standards in North America, prohibiting athletes outright and restricting figures likely to appeal to minors.
  • Every other province is a monopoly, where only the provincial Crown operator has a lawful product to promote.
  • The practical consequence is that a single national advertising campaign is not possible: what is lawful in Ontario differs from what is lawful in British Columbia or Quebec.

Outlook

Whether a second province follows Ontario into an open licensed model is the question the industry keeps asking, and no province has committed. Alberta has moved furthest in signalling intent.

Frequently asked questions

Is there a national gambling regulator in Canada?
No. Section 207 of the Criminal Code makes gambling lawful only where conducted and managed by a province, so regulation is provincial.
When did single-event sports betting become legal in Canada?
Bill C-218 received Royal Assent on 29 June 2021 and came into force on 27 August 2021.

iGT coverage of Canada

Saskatchewan Extends SIGA's Online Gaming Exclusivity to September 2029
Regulatory

Saskatchewan Extends SIGA's Online Gaming Exclusivity to September 2029

The province and the Federation of Sovereign Indigenous Nations have amended their Gaming Framework Agreement to keep the Saskatchewan Indian Gaming Authority's PlayNow.com as the only legal online operator for another three years, add 49 slot machines to SIGA's allocation and approve a First Nations gaming centre pilot at Flying Dust First Nation.

Canada's Regulators Say Sports Event Contracts Are Not Theirs to Regulate
Regulatory

Canada's Regulators Say Sports Event Contracts Are Not Theirs to Regulate

Canada's securities regulators have declined to bring sports and entertainment event contracts inside the securities framework, and told their dealer members not to trade them. Coming a day before the Ninth Circuit reached a parallel conclusion, it leaves prediction markets without a financial-regulation route into two more jurisdictions.

Sources

  1. Tier 1Accessed 22 Aug 2026Published 29 Jun 2021
  2. Tier 1Accessed 22 Aug 2026Published 1 Sept 2021
  3. Tier 1Accessed 22 Aug 2026

Spotted something out of date? Report a correction.

This page is industry reference information and not legal advice.

Cookie Preferences

Choose which cookies you want to accept. Essential cookies are required for the website to function properly.

Required

Necessary for the website to function. Cannot be disabled.

Help us understand how visitors interact with our website.

Used to deliver relevant advertisements and track ad performance.

Remember your preferences and settings for a better experience.