The Ontario Lottery and Gaming Corporation is a Crown corporation owned by the Government of Ontario, with offices in Sault Ste. Marie and Toronto. It began as the Ontario Lottery Corporation in February 1975, whose first game, Wintario, was drawn fortnightly on a television show, and took its present form in April 2000 when the province merged the lottery with the Ontario Casino Corporation. OLG conducts and manages lottery, casinos, electronic bingo and internet gaming on behalf of the province, and has returned approximately 56.7 billion Canadian dollars to Ontario since 1975. It pioneered regulated online gaming in Canada with the launch of PlayOLG in 2015. Since Ontario opened its market to private operators in April 2022 it has competed alongside them while remaining the province's Crown operator, a dual role no other Canadian jurisdiction has attempted.
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A University of Toronto and ICES study of 14 years of hospital records finds visits 154% above the expected level among males aged 10 to 29 and 116% above among men aged 30 to 44, with no change in females. The authors call it a caution for Alberta and every province considering private online operators.
With this deal, Kambi will be powering sports betting in eight of Canada's ten provinces. The PROLINE expansion is one of the most significant supplier wins in North American sports betting this year.