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Paddy Power

Paddy Power

Paddy Power is an Irish bookmaker founded in Dublin in 1988 from the merger of three retail bookmaking businesses, now part of Flutter Entertainment following its 2016 merger with Betfair. It operates several hundred betting shops in Ireland and Britain and an online sportsbook, casino, bingo and games business licensed by the Gambling Commission and the Irish regulator, and is known for irreverent marketing campaigns and money-back promotions. Paddy Power is Flutter's largest brand in Ireland and one of its largest in Britain, and shares Flutter's UK and Ireland platform with Betfair and Sky Betting and Gaming.

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Paddy Power at a glance

Stories
20
Last covered
October 2026
Coverage since
June 2025
Segment
Operator

Latest coverage

A paved city-centre street lined with ornate sandstone Victorian buildings, with a green steel bridge crossing overhead under a pale sky
Corporate

Fred Done: Doubling Machine Duty Would Shut 495 Betfred Shops and 2,475 Jobs

The Betfred founder has put numbers on the Treasury's option: 45% of his estate, 2,475 jobs, £66.8m of tax and £15.8m of racing funding, in a Sunday Times op-ed and a Financial Times interview in which he says machines are half of shop profit. Betfred has already ended its Super League sponsorship, citing last year's Budget.

London and Tower Bridge from the air at dusk
Regulatory

UK Gambling Yield Hit a Record £17.5bn and Online Casino Was All of the Growth

The Gambling Commission's 2025/26 report shows online casino up 14.8% to £5.7bn, adding more than the entire market gained. Online betting fell 6.6%, bingo fell, 208 betting shops closed before this year's cull began. The survey says participation is flat at 49%. The day after the Lords called for an advertising ban, the regulator's own numbers explain why the product mix is the argument.

A bus passing the Palace of Westminster at dusk
Regulatory

Machine Games Duty Could Double in the Autumn Budget, The Times Reports

Chancellor John Healey is said to be weighing an increase to the duty on gaming machines, a year after remote gaming duty went from 21% to 40%. A doubling would take the three bands to 10%, 40% and 50%, and analysts have told the Racing Post it would cost nearly 3,000 betting shops and around £70m of the racing levy.

Flutter Confirms August 2026 London Delisting as FanDuel Drives 41% of Group Revenue
Corporate

Flutter Confirms August 2026 London Delisting as FanDuel Drives 41% of Group Revenue

Flutter Entertainment will cancel its London listing on 3 August 2026 and trade only on the NYSE, formalising a pivot to a US business that now supplies 41% of group revenue. The exit lands amid a brutal UK tax squeeze, but Flutter's own filings suggest growth and investors, not duty rises, are what pulled it west.

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