Corporate
Italian Online Market Reshaped as 46 Bidders Secure New Gaming Licences
Italy’s online gambling market is set for a significant transformation following the conclusion of its landmark 2025 licensing tender. The country's
Snaitech
Snaitech is one of the largest gambling operators in Italy, based in Milan and trading under the Snai brand. Its estate covers more than 1,600 betting shops, around 60,000 slot machines and 10,000 video lottery terminals, an online business, and three racetracks in Milan and Tuscany. Playtech agreed to sell the company to Flutter Entertainment for 2.3 billion euros in September 2024, and the deal closed on 30 April 2025. Snaitech had generated 942 million euros of revenue for Playtech in 2024, more than half the group's total, so the sale completed Playtech's exit from business-to-consumer operations and its refocus on B2B technology. For Flutter, adding Snai to Sisal took its Italian market share to roughly 30%.
Do you represent Snaitech?
Sign in to claim this listing and request a verified badge.
Sign in to claimSnaitech at a glance
- Stories
- 3
- Last covered
- July 2025
- Coverage since
- June 2025
- Segment
- Operator
Topics we cover them on
Latest coverage
Corporate
Italy Gambling Reform Triggers Rapid Market Consolidation, Cutting Operator Numbers
Italy’s ongoing gambling reform, driven by significantly increased licence fees and higher barriers to entry, is rapidly consolidating Europe’s largest
Corporate
Playtech Sells German B2C Business HappyBet to NetX Betting
Playtech has continued its strategic pivot away from B2C operations with the sale of its German gambling brand HappyBet to NetX Betting, a subsidiary of
Other operators
- 1xSlotsCyprus
- 3DDream DesignUnited Kingdom
- 888casinoGibraltar
- ATGSweden
- Accel EntertainmentUnited States
- Admiral Casinos and EntertainmentAustria
- Affinity InteractiveUnited States
- Agenzia delle Dogane e dei MonopoliItaly