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Unibet

Unibet

Unibet is the flagship online sportsbook, casino and poker brand of Kindred Group, founded in Sweden in 1997 and now part of FDJ United following the French lottery group's 2024 acquisition of Kindred. Licensed in Britain, France, Belgium, the Netherlands, Sweden, Denmark, Italy, Romania, Australia and other regulated markets, it runs on Kindred's proprietary platform and sportsbook, sponsors football, ice hockey and racing across Europe, and is FDJ United's largest international brand.

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Unibet at a glance

Stories
7
Last covered
April 2026
Coverage since
June 2025
Segment
Operator

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